SXSW Takeaways

marketingimagineImagine Communications, Marketing

A couple of weeks ago I had the pleasure of attending South by Southwest (SXSW). SXSW is a marketing mecca full of industry superstars willing to share their knowledge with the masses. After sifting through pages and pages of notes from all of the various sessions, I’ve narrowed down my top five takeaways from the conference. Have an opinion. Make …

Welcome, Ginger!

marketingimagineImagine Communications

Ginger Meurer joined the Imagine team earlier this month as a public relations coordinator and already got to take a picture with a tin man while on assignment. Get to know Ginger in the Q & A below and say hello in the comments! What is your official title/role with Imagine? Public Relations Coordinator What is your hometown? I was …

Keeping your company customer-centric

marketingimagineBusiness Tips & Lessons

Between determining allocation for new projects and looking at future investments, sometimes the focus of your company can turn away from the customer. It’s something that easily happens when business owners are trying to keep the doors open, and it can even sneak up on you when you think everything is just fine. The point is, it’s easy to get …

The Ryan Reynolds Toon Blast Saga

marketingimagineAdvertising

[vc_row][vc_column][vc_column_text]If you haven’t seen the series of ads that Ryan Reynolds starred in for Toon Blast, then you can click to watch them now. Last July, Reynolds stared in a series of comedic ads for the block-matching app game Toon Blast. Each commercial was short, lasting between 9 and 50 seconds, and focused on an addiction that Reynolds had developed …

Pack a sweater!

marketingimagineCommunication Leave a Comment

I recently attended Digital Summit Detroit, a digital marketing conference held at Cobo Center. Over the course of the two-day event, I took 12-plus pages of notes, posted a few Instagram stories, and came up with a few tips to get the most out of these types of events: Pack a sweater. I always dress in layers, despite the season, …

Marketing Cheat Sheet

marketingimagineImagine Communications, Marketing Leave a Comment

[vc_row][vc_column][vc_column_text]A question we often hear is “what is marketing?” Since the answer to that question can be long-winded, we created a marketing cheat sheet that goes over some of the basic facets of marketing. If we left anything out, leave it in the comments below! [/vc_column_text][us_image image=”5291″ size=”full” align=”center” onclick=”custom_link” link=”url:https%3A%2F%2Fweareimagine.com%2Fwp-content%2Fuploads%2F2018%2F09%2FIC_MarketingCheatSheet_InfographicOneSheet_V03_HIRES.pdf||target:%20_blank|”][/vc_column][/vc_row]

Read this blog written by our Public Relations Director/Photographer, Tiffannie Bond.

From one Vegas native to another

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Dear Vegas Golden Knights, Here we are, the Stanley Cup Playoffs. And – although I’d be ecstatic if you won the trophy – I’m OK if you don’t, because you’ve already given this second-generation native a great gift. You shined a light on something I’ve known since I was 5 years old and watched this city come together after the …