How do you take a photo of 1,300 people? One Disneyland lesson at a time.

marketingimaginePhotography, Tiffannie Bond

No one moves a crowd like Disneyland. It’s organized and efficient. Those who wave you to turn left or right are well-placed and often smiling as they voice their directions. It’s relatively painless. It won’t be shocking to many that Disneyland was in my head as I approached the task of photographing more than 1,300 people in one group at …

A selfie of two women at an industry event.

There’s more than one “I” in Imagine

marketingimagineAdvertising, Imagine Communications, Nadia Zerka, Tiffannie Bond

If you’ve been following Imagine Communications for a while, you may have noticed that we do not operate like a stereotypical marketing firm or advertising agency. Long hours and inflated egos are replaced with flexibility and a true team approach. In a team meeting last month, we were discussing the CEO of Coinbase’s claim the company came up with their …

Group of diverse young volunteers looking at camera, holding card with lettering

The Joy Cart

marketingimagineBusiness Tips & Lessons, Tiffannie Bond

During this recent surge in the pandemic, a family member was admitted to the hospital through the emergency room at Mayo Clinic in Phoenix. It was busy. Hospital staff didn’t have enough rooms, so they were using a recovery area in order to treat patients who were COVID-19 negative. I overheard a manager encouraging the nurses, letting them know there …

WWTLD: What Would Ted Lasso Do?

marketingimagineCreativity in Business, Lessons Learned, Tiffannie Bond

It was a Friday evening, and my husband had had a particularly difficult work week. He was salty, to say the least, and after hearing an irreverent interview with Brendan Hunt, writer and co-creator of “Ted Lasso,” I suggested the 35-minute comedy may be something to pull him out of his doldrums. I like being right as much as the …

Fonts matter

marketingimagineTiffannie Bond

I recently received an email written in a bright color and the Comic Sans font, and I was surprised at my negative reaction. As far as business emails go — as well as my go-to Word default — Times New Roman, size 12, is my jam. I blame it on my journalism roots. Arial isn’t bad, either. I like them …

You don’t have to be a grammar nerd to spell it right

marketingimagineBusiness Tips & Lessons, Tiffannie Bond

Anyone who has been in the office with me has heard me say, “Grammar saves lives!” While it’s partially a joke, there is meaning behind it. Now, I’m not saying everyone has to be a hardcore grammar nerd. The litany of rules about when to use commas, semicolons or em-dashes isn’t for everyone. But spelling should be, especially in professional …

By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

marketingimagineImagine Communications, Tiffannie Bond

Ross Gellar from “Friends” had his faults, but I have to agree with his grammar. I see “you’re” and “your” used incorrectly all the time, and sometimes, I feel like saying exactly what he said to Rachel in this clip. My best tip: if you are one to incorrectly switch up the two, say it out loud when you’re writing …

Read this blog written by our Public Relations Director/Photographer, Tiffannie Bond.

Imagine travel tips and tricks

marketingimagineImagine Communications, Tiffannie Bond

[vc_row][vc_column][vc_column_text]We often travel across the country for client events, and as the company photographer, half of what I need to bring with me is gear. So, over the years, my travel buddy Nadia and I have developed some of our own travel tips and tricks: I like to carry an insulated bottle, like a Hydro Flask. It keeps me from …