40th Annual International Collegiate Conference

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This past weekend I had the honor of representing the UNLV chapter of the American Marketing Association (AMA) at the AMA 40th Annual International Collegiate Conference in New Orleans. It gave me so much joy to see hundreds of my peers from across the world gathered together to practice the marketing concepts we have learned in school. I was able …

What’s good for the goose…

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One of the questions I ask potential and current clients the most is “How do you like to be marketed to?” The reason for this is oftentimes, a client will say they want to send out an email every day for a week or post 75 Facebook ads or any number of annoying combinations to get potential customers’ attention. Yet, …